{"id":903,"date":"2023-12-01T10:40:38","date_gmt":"2023-12-01T09:40:38","guid":{"rendered":"https:\/\/www.hemmakvall.se\/foretag\/?p=903"},"modified":"2023-12-20T13:37:58","modified_gmt":"2023-12-20T12:37:58","slug":"hemmakvall-och-aroma-lanserar-mystery-flavour-en-spannande-nyhet-inom-godisvarlden","status":"publish","type":"post","link":"https:\/\/www.hemmakvall.se\/foretag\/hemmakvall-och-aroma-lanserar-mystery-flavour-en-spannande-nyhet-inom-godisvarlden\/","title":{"rendered":"Hemmakv\u00e4ll och Aroma lanserar ”Mystery Flavour”"},"content":{"rendered":"

Vi p\u00e5 Hemmakv\u00e4ll \u00e4r glada \u00f6ver att kunna ber\u00e4tta att vi, tillsammans med den v\u00e4lk\u00e4nda godisfabriken Aroma, har tagit fram n\u00e5got som verkligen \u00e4r ut\u00f6ver det vanliga. I september lanserar vi en ny mystisk, godissmak d\u00e4r tanken \u00e4r att v\u00e5ra kunder ska f\u00e5 gissa vilken smak godissorten har och just d\u00e4rf\u00f6r har vi d\u00f6pt den till Mystery Flavour, sp\u00e4nnande va?<\/strong><\/p>\n

Tillsammans med Aroma vill vi p\u00e5 Hemmakv\u00e4ll ta godisupplevelsen till en ny niv\u00e5 genom att utmana v\u00e5ra bes\u00f6kare att gissa smaken p\u00e5 en helt neutral godisprodukt. Till utseendet ser godissorten ut som ett f\u00e4rgl\u00f6st gel\u00e9hallon och den faktiska smaken kommer att vara en g\u00e5ta f\u00f6r smakl\u00f6karna. I slutet av augusti inleds t\u00e4vlingen ”Gissa smaken” i alla v\u00e5ra Hemmakv\u00e4llsbutiker och d\u00e5 \u00e4r det upp till v\u00e5ra bes\u00f6kare att f\u00f6rs\u00f6ka avsl\u00f6ja \u201cthe Mystery Flavour\u201d genom att k\u00f6pa n\u00e5gra hallon, smaka p\u00e5 godiset och t\u00e4vla med sin gissning p\u00e5 sin lokala Hemmakv\u00e4llbutiks instagramkonto. Ut\u00f6ver chansen att vinna \u00e4ran f\u00f6r att gissa r\u00e4tt smak finns det \u00e4ven en stor tivoliask med godis i prispotten. Carina Norman, marknadschef p\u00e5 Aroma, ser fram emot att ta del av alla gissningar.<\/p>\n

\u2013 Jag tror att det h\u00e4r kommer att bli en riktig snackis och en rolig s\u00e5dan! Det ska bli supersp\u00e4nnande att se om bes\u00f6karna lyckas luska ut vad det \u00e4r f\u00f6r smak. Utan att s\u00e4ga f\u00f6r mycket kan jag ber\u00e4tta att den egentligen inte \u00e4r s\u00e4rskilt sv\u00e5r, d\u00e4remot \u00e4r den v\u00e4ldigt lik andra smaker s\u00e5 lite klurigt blir det nog \u00e4nd\u00e5, s\u00e4ger Carina.<\/p>\n

Ett sp\u00e4nnande koncept<\/p>\n

Det var i v\u00e5ras som v\u00e5r l\u00f6sgodisansvarige Ole Lindell kom p\u00e5 konceptet Mystery Flavour och efter bara fyra veckor hade Aroma tagit id\u00e9n till handling. Under produktionsprocessen har den st\u00f6rsta utmaningen varit att skapa en f\u00e4rgl\u00f6s men \u00e4nd\u00e5 lockande godissort, utan att kompromissas med smaken som skulle vara tydlig och god. Carina Norman menar att projektet har varit m\u00f6jligt tack vare en flexibilitet och ett positivt mindset hos produktionen som drivs fr\u00e5n en av Aromas fabriker i s\u00f6dra Stockholm.<\/p>\n

\u2013 Det kluriga var att ta fram en arom som \u00e4r neutral samtidigt som godiset fortfarande ska se gott ut, men v\u00e5r produktionschef \u00e4lskar utmaningar som dessa. Han \u00e4r som v\u00e5r egna Willy Wonka, s\u00e4ger Carina innan hon avslutar:
\n\u2013 Vi \u00e4r v\u00e4ldigt glada \u00f6ver det h\u00e4r samarbetet med Hemmakv\u00e4ll. Mystery Flavour \u00e4r ett otroligt kreativt koncept och jag \u00e4r s\u00e4ker p\u00e5 att det kommer att bli succ\u00e9. Det enda jag oroar mig \u00f6ver \u00e4r att godissmaken kommer vara s\u00e5 pass popul\u00e4r att den tar slut.<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":904,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[42],"tags":[],"class_list":["post-903","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nyheter"],"acf":[],"yoast_head":"\nHemmakv\u00e4ll och Aroma lanserar "Mystery Flavour" - Hemmakv\u00e4ll - F\u00f6retag<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hemmakvall.se\/foretag\/hemmakvall-och-aroma-lanserar-mystery-flavour-en-spannande-nyhet-inom-godisvarlden\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hemmakv\u00e4ll och Aroma lanserar "Mystery Flavour" - 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